Not able to attend all talks LIVE? We got you covered!!
Talks will be recorded and made available for viewing, to conference attendees till 31st Dec 2020
4th Dec Track-2: 14:00 – 17:00 CET
Susan J. Wolfe, Principal, OE Strategy
Question Everything: Design for Social Impact
Applying “standard” human-centred design strategies to address wicked problems tend to fall far short of the mark. What is it about wicked problems that make our traditional methods inadequate? This talk explores these types of problems and the implications for projects.
14:40 – 15:20
Muzayun Mukthar, UX Research Lead, Google
Spotlight on Inclusion in UX
Are our designs working for marginalized and minority communities? How is the tech/social/class divide impacting the products we are putting out there? This talk will address what role can research and design play in building for everyone!
15:20 – 15:30
15:30 – 16:10
Aurobinda Pradhan, Co-Founder PeepalDesign
Suren Ramasubbu, co-founder & CEO of Mobicip
Hello UX! When startups dial in UX
Why do startups dial in UX and when? The answer depends on the maturity of the startup in the UX value chain. In this talk Auro and Suren will share their experience as UX agency owner and startup CEO respectively and outline the challenges that both sides need to watchout for and the resolutions that have worked for them.
Alvin Chai, Founding Partner Netizen Experience
Talking UX in the Lingo of Business Stakeholders
In this talk, Alvin will explore how executive and business leaders think when making the decision to invest in UX initiatives. If we are going to push UX at scale in an organization, UX practitioners need to bridge the gap and communicate in the lingo that business stakeholders are already familiar with, so that they can ‘get it’. By understanding the possible factors and priorities that go through their mind, UX practitioners increase the chance to get long term buy-in from decision makers